• Victoria Tourism Industry Council (VTIC)
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A new Star on Melbourne’s tourism scene

23 /12/ 2013 Comments are Closed

Victoria’s peak tourism and events body is eagerly anticipating the Melbourne Star Observation Wheel’s upcoming opening, saying it will provide tourists and locals with a wonderful new way to experience Melbourne.

The Victoria Tourism Industry Council’s (VTIC) comments come as the Star prepares to host its first passengers at 12pm today.

“We’re delighted to see the Star opening as it provides a new perspective on our great city and a wonderful experience for passengers at the vibrant Docklands precinct,” says VTIC Chief Executive Dianne Smith.

“The attraction has something for everyone and appeals to people of all ages and nationalities. With the 1500-person capacity Star Piazza at the Wheel’s base, it is also a drawcard for business events.”

The 21-cabin observation wheel enables views of up to 40 kilometres from the Docklands site.

“The views showcase Melbourne’s diversity, as visitors see the CBD, our expansive parks, Port Phillip Bay and as far as Mount Macedon and the Dandenong Ranges,” Ms Smith says.

“The Star is yet another reason to visit our wonderful city and we expect it will attract both first-time visitors and regular guests who keep coming back to discover more.

“It also provides a valuable opportunity for visitors to learn about other aspects of Melbourne, as there is a pre-boarding display and story panels, as well as cabin audio. The Star promotes the history, culture and many other features of modern Melbourne, which will have a significant flow-on effect for the rest of the tourism industry.”

VTIC

About the Author

VTIC

The voice of the Victorian tourism industry, representing key industry associations, operators and government agencies.

Media Manager:

Media enquiries: media@victorianchamber.com.au,

Anne Wright, Media and Communications Manager, (03) 8662 5310 / 0423 883 945

Ellana Katos, Social Media and Communications Advisor, (03) 8662 5205 / 0400 976 889

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07feb9:00 am5:00 pmDestination Melbourne presents: Masterclass- Marketing to Chinese Visitors9:00 am - 5:00 pm Citadines on Bourke Melbourne

07feb5:30 pm7:30 pmVTIC 2018 Mixer Series - February Tourism Networking Event5:30 pm - 7:30 pm Novotel Melbourne St Kilda

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