• Victoria Tourism Industry Council (VTIC)
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20 /07/ 2012 Comments are Closed

VTIC members, partners and industry affiliates have achieved some fantastic feats in recent months, including Travellers Aid Australia being awarded a Victoria Day Award, three industry leaders braving the Melbourne winter to take part in the Vinnies CEO Sleepout and Hotel Discovery donning fancy dress to raise money for Open Family Australia.

Travellers Aid Australia was honoured with the Victoria Day Award for Community and Public Service by a Victorian Organisation, awarded by the Victoria Day Council at a ceremony on Saturday 30 June at the Melbourne Town Hall. The award recognises Travellers Aid’s 96 years of service and highlights the value of the services it provides. In other fantastic news, Travellers Aid’s Medical Companion Service will continue, thanks to the generosity of donors who contributed to preserve this important program.

Tourism Victoria Director of Strategy and Policy John Dalton, Destination Melbourne CEO Chris Buckingham and Melbourne Convention and Exhibition Centre CEO Peter King formed part of the 161-strong crowd of Victorian business leaders who spent the night at Etihad Stadium for the 2012 Vinnies CEO Sleepout. The Victorian group of CEOs raised an impressive $628,754 for the St Vincent de Paul Society.

For 21 days in June, Hotel Discovery staff took on the name and persona of their favourite fictional character as part of the Open Family 21 Challenge, raising $2500 for Open Family Australia. The challenge wrapped up with a fundraising party on 22 July, hosted by the backpacker industry’s very own fictional character, Safari Pete. The Hotel Discovery team received great support from tour operators and attractions, who donated products to be auctioned at the fundraiser. They hope to have created awareness about the cause and that more tourism businesses take on their own challenges next year.

Congratulations to all for their impressive efforts.


About the Author


The voice of the Victorian tourism industry, representing key industry associations, operators and government agencies.



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