• Victoria Tourism Industry Council (VTIC)
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OPPORTUNITY LOST FOR KEY GREAT OCEAN ROAD DEVELOPMENTS

25 /01/ 2012 Comments are Closed

The Victoria Tourism Industry Council (VTIC) is disappointed with an independent panel’s decision to abandon important tourism projects planned for the Great Ocean Road. These projects would have created jobs and been a positive development for the local tourism industry.

While the panel endorsed the majority of projects, the decision to abandon four coastal projects was a step backwards.

The Corangamite Shire’s original study into tourism opportunities along the Great Ocean Road and the subsequent planning scheme amendment is a sensible and strategic approach by a council seeking to increase the social and economic dividends from tourism in its region.

About 2.6 million people visit the region each year and its iconic natural attractions, such as the Twelve Apostles, but only 18 per cent of these visitors stay overnight in the region.

The study’s recommendations would allow appropriate, sensitive and sustainable tourism development along the coast, which in turn would create jobs, create local economic benefits, improve the welfare of Victorian regional towns and help tell stories to engage visitors.

The abandoned projects would have all been situated on private land. They would not encroach on public land.

The panel’s decision makes Victoria less competitive and less likely to attract potential high-quality investment. Key tourism regions such as the Great Ocean Road ought to seize important tourism opportunities and attract investment, matched to market demand.

We urge the State Government, in particular the Planning Minister, to review the panel’s decision to abandon these coastal projects.

VTIC

About the Author

VTIC

The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 1400 members.

Events

july

30jul(jul 30)8:00 am31(jul 31)3:30 pmVictorian Tourism Conference 201830-31 July, Cape Schanck8:00 am - 3:30 pm (31) RACV Cape Schanck Resort

august

01aug5:30 pm7:30 pmVTIC 2018 Mixer Series - August Tourism Networking EventConnect and reconnect at our monthly mixers5:30 pm - 7:30 pm DoubleTree by Hilton Melbourne

15aug10:30 am11:30 amVTIC Webinar Series - Bring On An Intern!Improving the world, one webinar at a time!10:30 am - 11:30 am

15aug6:00 pm8:00 pmYoung Tourism Network presents: Grow and Glow6:00 pm - 8:00 pm Victoria University

22aug(aug 22)9:00 am24(aug 24)1:30 pmFeatured2018 Victorian Visitor Information Services (VIS) Summit9:00 am - 1:30 pm (24) Capital Theatre

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28aug9:00 am12:00 pmDestination Melbourne presents: Transformative Technology Workshop9:00 am - 12:00 pm Citadines on Bourke

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05sep5:30 pm7:30 pmVTIC 2018 Mixer Series - September Tourism Networking EventConnect and reconnect at our monthly mixers5:30 pm - 7:30 pm DoubleTree by Hilton Melbourne

11sep9:00 am5:00 pmDestination Melbourne presents: The Exchange9:00 am - 5:00 pm

october

16oct6:30 pm8:00 pmYoung Tourism Network presents: Emotional Intelligence with Mel Neil6:30 pm - 8:00 pm Victoria University

november

22nov6:00 pm11:00 pm2018 RACV Victorian Tourism Awards – Gala CeremonySave the Date6:00 pm - 11:00 pm Palladium at Crown Dress Code: Black Tie

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