Victoria’s peak tourism body welcomes the State Government’s announcement of $1.2 million in funding for the upgrade of the Nobbies Centre at Phillip Island.
“VTIC welcomes the State Government making tourism a priority and encourages further government investment in tourism infrastructure right across the state,” says Victoria Tourism Industry Council (VTIC) Chief Executive, Dianne Smith, who was at the launch today.
“It’s vital that our iconic tourism experiences are regularly refreshed. Rejuvenation of the Nobbies Centre and better activation of the surrounding boat tours will reinforce Phillip Island as one of Victoria’s nature-based tourism jewels.”
This government funding underpins additional investment of a combined $3 million contributed by local tour operator, Wildlife Coast Cruises, and Phillip Island Nature Parks.
“We applaud the State Government and the private sector for working together for the benefit of visitors and the regional economy,” says Ms Smith.
Phillip Island relies hugely on the tourism industry, as it contributed $619 million to the economy (39 per cent of gross regional product) and employed approximately 5,000 people (33.5 per cent of regional employment) in 2011-12.
Phillip Island Nature Park is the biggest employer on the island.
Phillip Island is a popular destination for both domestic and international visitors to Victoria. The nature-based product (including the renowned penguin parade) is particularly popular with international visitors including those from China, which is one of the fastest growing tourism markets for Victoria.