• Victoria Tourism Industry Council (VTIC)
  • fb_icon
  • li_icon
  • tw_icon
  • yt_icon

Sold-out forum – TripAdvisor: Make it work for you

27 /02/ 2013 Comments are Closed

More than 140 attendees gained practical advice on managing their business’ reputation online at a sold-out TripAdvisor forum hosted by VTIC in partnership with the Accommodation Association of Australia on 18 February. Speakers included TripAdvisor Head of Industry Relations Brian Payea, Tourism Victoria Social Media Manager Phil Lees, Tourism Australia T-QUAL Project Manager Antonia Sherry and Habitat HQ’s Karyn Harte.

Brian Payea, from Boston, USA, delivered key business insights to help operators address the challenges and opportunities associated with TripAdvisor.

He shared eight key TripAdvisor tips, including:

  1. Register with TripAdvisor’s Management Centre
  2. Encourage reviews
  3. Get notified of reviews and track them
  4. Write a management response
  5. Include a description of hotel and amenities
  6. Add photos and videos
  7. Add a widget from the Widget Centre
  8. Add direct contact information with Business Listings.

Learn more about upcoming industry events >

VTIC

About the Author

VTIC

The voice of the Victorian tourism industry, representing key industry associations, operators and government agencies.

Events

august

29aug8:15 am- 6:30 pmVictorian Chamber presents: Mobile-ising Women in Business8:15 am - 6:30 pm ZINC at Federation Square

september

5sep1:00 pm- 4:00 pmDestination Melbourne presents: Melbourne Tourism Industry Exchange (MTIE)1:00 pm - 4:00 pm Melbourne Cricket Ground
7sep7:00 am- 9:00 amVictorian Chamber presents: Cyber Security7:00 am - 9:00 am Sofitel Melbourne on Collins, Grand Ballroom

october

10oct6:00 pm- 8:00 pmYoung Tourism Network presents: Career Blueprints6:00 pm - 8:00 pm Crown College

december

11dec6:00 pm- 6:00 pmSave the date - Victorian Tourism Industry Christmas Party6:00 pm - 6:00 pm Metropolis