• Victoria Tourism Industry Council (VTIC)
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Study reveals breadth and depth of Sovereign Hill’s significant economic impact on Victoria

06 /02/ 2015 Comments are Closed

The Victoria Tourism Industry Council (VTIC) has applauded Sovereign Hill in the wake of the release of the economic impact study revealing the significant benefit the tourist attraction brings to Victoria.

The study shows Sovereign Hill contributed $228.5 million and 1,422 jobs (including part-time, casual and full-time) to the Victorian economy in 2012/2013.

“This significant contribution and job creation is realised through hotels, B&Bs, cafes, restaurants, taxis, supermarkets and in many other ways in Ballarat and throughout Victoria,” said VTIC Chief Executive Dianne Smith.

“This is a great example of our mantra that ‘tourism equals jobs’, especially in regional Victoria.

“This study demonstrates that investing in tourism infrastructure and product development provides considerable returns in terms of employment, regional productivity improvements and community cohesion.”

More broadly, tourism and events are growth industries for Victoria and contribute $19.6 billion to the state economy each year and employ more than 200,000 people.

VTIC

About the Author

VTIC

The voice of the Victorian tourism industry, representing key industry associations, operators and government agencies.

Events

june

27jun6:00 pm- 8:00 pmYoung Tourism Network presents: Disruptors & Innovators6:00 pm - 8:00 pm Crown College
28jun1:00 am- 3:00 pmDaylesford & the Macedon Ranges Tourism Excellence and Awards Information Session1:00 am - 3:00 pm Creswick Woollen Mills
29jun4:00 pm- 6:00 pmHigh Country Tourism Excellence and Awards Information Session4:00 pm - 6:00 pm Bright Brewery

july

3jul11:30 am- 3:30 pmEildon Tourism Excellence and Awards Information Session11:30 am - 3:30 pm Holmesglen at Eildon
5jul5:30 pm- 7:30 pmVTIC Mixer Series 2017 - July Tourism Networking Event5:30 pm - 7:30 pm Radission Flagstaff Gardens Melbourne
24jul - 25jul 249:00 amjul 252017 Victorian Tourism Conference9:00 am - 5:00 pm (25) Flemington Racecourse

august

10aug6:00 pm- 8:00 pmYoung Tourism Network presents: Alert! Crisis Management6:00 pm - 8:00 pm Crown College

october

10oct6:00 pm- 8:00 pmYoung Tourism Network presents: Career Blueprints6:00 pm - 8:00 pm Crown College