• Victoria Tourism Industry Council (VTIC)
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United Nations World Tourism Organisation head to front Australian conference in Melbourne

04 /04/ 2012 Comments are Closed

United Nations World Tourism Organisation (UNWTO) Secretary General, Mr Taleb Rifai, will impart his extensive and global tourism management knowledge on the more than 400 expected attendees at the National Tourism and Events Excellence (TEE) Conference to be held in Melbourne in July this year.

As the world’s most senior authority on the tourism industry, Mr Rifai will present a unique perspective on global tourism, as well as sharing his wide-ranging experiences with delegates according to the 2012 conference theme, Defining Excellence.

Co-convenor from the Victoria Tourism Industry Council (VTIC), Chief Executive Dianne Smith, says Mr Rifai’s attendance at the event is an opportunity that Australian tourism providers can use to shape the way forward for domestic tourism.

“We are truly honoured to have Mr Rifai present at this important conference as an authority on global tourism. We are so excited to learn from his international perspective what we may be able to apply in our domestic setting to continue to position Australia as a leading tourist destination,” says Ms Smith.

Australia’s premier national tourism industry annual conference, the TEE Conference will again be held at the Melbourne Cricket Ground in 2012 and will provide a critical forum for the tourism and events industry, featuring speakers who discuss overcoming challenges despite tough times.

Ms Smith says the enhanced program for this year’s conference will offer operators, destination managers and policy makers business tools, trends and ideas that will help Australia be more competitive.

“The more the tourism and events industry can enhance leadership and excellence, the better equipped it will be to improve business performance and meet future challenges,” says Ms Smith.

“It is easy to be overwhelmed by the challenges in the current market, but there are also some sectors making good inroads. This year’s event will focus on the outlook for tourism and address issues that will help shape business plans across the country.”

Co-convenor, industry veteran Tony Charters, says the industry continues to confront serious challenges with global economic uncertainty, Australians choosing to holiday overseas and labour shortages.

“The conference last year put the industry’s issues on the political agenda and also generated creative ideas that were very energising for the delegates,” he says.

“Tourism and events will continue to feel the intense pressure they have had to weather in recent years, making this conference a critical focal point for the year.”

The 2012 National TEE Conference will offer in-depth coverage of key topics relevant to the tourism and events industry, from marketing trends and social media, to the tourism impact of major events, emerging markets, and the outlook for the industry nationally and globally.

The conference will also feature a range of fantastic networking opportunities to connect with other key players in the sector. The Excellence Dinner on Monday 16 July is not to be missed, featuring a 40 minute entertainment section from Olympic sporting and industry personalities.

To keep updated on details about the 2012 national Tourism and Events Excellence Conference visit: www.teeconference.com

VTIC

About the Author

VTIC

The voice of the Victorian tourism industry, representing key industry associations, operators and government agencies.

Media Manager:

Media enquiries: media@victorianchamber.com.au,

Anne Wright, Media and Communications Manager, (03) 8662 5310 / 0423 883 945

Ellana Katos, Social Media and Communications Advisor, (03) 8662 5205 / 0400 976 889

Events

june

27jun6:00 pm- 8:00 pmYoung Tourism Network presents: Disruptors & Innovators6:00 pm - 8:00 pm Crown College
28jun1:00 am- 3:00 pmDaylesford & the Macedon Ranges Tourism Excellence and Awards Information Session1:00 am - 3:00 pm Creswick Woollen Mills
29jun4:00 pm- 6:00 pmHigh Country Tourism Excellence and Awards Information Session4:00 pm - 6:00 pm Bright Brewery

july

3jul11:30 am- 3:30 pmEildon Tourism Excellence and Awards Information Session11:30 am - 3:30 pm Holmesglen at Eildon
5jul5:30 pm- 7:30 pmVTIC Mixer Series 2017 - July Tourism Networking Event5:30 pm - 7:30 pm Radission Flagstaff Gardens Melbourne
24jul - 25jul 249:00 amjul 252017 Victorian Tourism Conference9:00 am - 5:00 pm (25) Flemington Racecourse

august

10aug6:00 pm- 8:00 pmYoung Tourism Network presents: Alert! Crisis Management6:00 pm - 8:00 pm Crown College

october

10oct6:00 pm- 8:00 pmYoung Tourism Network presents: Career Blueprints6:00 pm - 8:00 pm Crown College