• Victoria Tourism Industry Council (VTIC)
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VTIC appoints new Chief Executive, Brad Ostermeyer

14 /11/ 2016 Comments are Closed

The Victoria Tourism Industry Council (VTIC) is delighted to announce the appointment of Brad Ostermeyer as its new Chief Executive.

Mr Ostermeyer was appointed following a competitive recruitment process, and boasts extensive experience in senior roles in the public sector, most recently as Executive Director of Infrastructure with Regional Development Victoria.

Victoria Tourism Industry Council Chair Charles Davidson said Mr Ostermeyer had an impressive background that would lead VTIC into a period of growth, as tourism continued to be a key industry to the Victorian economy.

“Brad has held roles with Tourism Victoria and in the former Department of Innovation, Industry and Regional Development which will put him in good stead to deliver outcomes for the tourism industry,” Mr Davidson said.

“With the tourism sector growing at such a fast rate, accounting for more than 209,000 jobs now and estimated to reach 325,000 by 2020, it is imperative VTIC stands as a collective voice to represent the industry and advocate on its behalf.

“I have no doubt Brad will make an excellent contribution to the organisation, providing innovative leadership in a time of growth and securing policy wins for Victorian tourism.”

Brad Ostermeyer

Incoming Victoria Tourism Industry Council Chief Executive Brad Ostermeyer, who takes up his position in mid-January 2017, said he was thrilled to join an organisation with such an outstanding reputation as VTIC.

“VTIC is a leader in the tourism and hospitality sector, providing a voice for thousands of operators and businesses in Victoria. I look forward to meeting with many of its members, and working with the VTIC team to continue and grow its impressive record in representing our industry,” he said.

“I also thank outgoing Chief Executive Dianne Smith for her strong leadership of VTIC for the past five years, and will look to build on the foundations and strong record of achievements she has passed on.”

Mr Ostermeyer will commence with VTIC on 16 January 2017.

In the interim please direct your enquiries to:

Ian McDougal, Business Development Manager, imcdougal@vtic.com.au or phone 03 8662 5431; or Kristina Burke, Policy Manager, kburke@vtic.com.au or phone 03 8662 5392.

Mike Hamilton

About the Author

Mike Hamilton

Michael Hamilton looks after special projects here at VTIC HQ, including leading the RACV Victorian Tourism Awards Program. Originally from South Australia, Mike has more than 15 years’ experience in the tourism industry. His career has been very hands-on, overseeing busy visitor information centres, major visitor attractions and delivering tourism marketing for both local and state governments. Learn more about Mike >

Media Manager:

Media enquiries: media@victorianchamber.com.au,

Anne Wright, Media and Communications Manager, (03) 8662 5310 / 0423 883 945

Ellana Katos, Social Media and Communications Advisor, (03) 8662 5205 / 0400 976 889



27jun6:00 pm- 8:00 pmYoung Tourism Network presents: Disruptors & Innovators6:00 pm - 8:00 pm Crown College
28jun1:00 am- 3:00 pmDaylesford & the Macedon Ranges Tourism Excellence and Awards Information Session1:00 am - 3:00 pm Creswick Woollen Mills
29jun4:00 pm- 6:00 pmHigh Country Tourism Excellence and Awards Information Session4:00 pm - 6:00 pm Bright Brewery


3jul11:30 am- 3:30 pmEildon Tourism Excellence and Awards Information Session11:30 am - 3:30 pm Holmesglen at Eildon
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10aug6:00 pm- 8:00 pmYoung Tourism Network presents: Alert! Crisis Management6:00 pm - 8:00 pm Crown College


10oct6:00 pm- 8:00 pmYoung Tourism Network presents: Career Blueprints6:00 pm - 8:00 pm Crown College