• Victoria Tourism Industry Council (VTIC)
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Australia’s Quality Tourism Framework

The Quality Tourism Framework (QTF) is a single online business pathway to support the continuous growth and development of Australian tourism businesses. The QTF programs include accreditation, the Australian Tourism Awards and Star Ratings Australia.








Quality Tourism Accredited Businesses are committed to providing a high quality, professional tourism experience, and meet criteria including customer service procedures, risk management, operating procedures and business and marketing plans. Accreditation will ensure your business has policies and procedures in place to help you run your business and grow in a sustainable manner.

Some of the many benefits of accreditation include:

  • Displaying the Quality Tourism Accredited Business logo provides a competitive marketing advantage and increased consumer confidence.
  • Business tools and templates to assist in best practice management.
  • Discounted rates for all VTIC activities, events and training
  • 60% off your Australian Tourism Data Warehouse (ATDW) listing
  • Extended 3 year licencing  for Commercial Tour Operators to operate on Victorian National Parks and other Crown land
  • Promotion through a listing on the consumer website Trust the Tick 
  • Promotion through national marketing campaigns via the Quality Tourism Australia Facebook account, encouraging travellers to visit accredited businesses
  • For Star Rated accommodation accreditation, listing on the national Star Ratings Australia website

Find out more about QTF Accreditation and Star Ratings:


Accreditation Information Brochure


Star Ratings Information Brochure


For independent tour guides operating as contractors, visit the Professional Tour Guide Association of Australia for accreditation and professional development specific to your needs.

Looking for a Quality Tourism business?

If you would like to find Quality Tourism accredited business, visit www.trustthetick.com.au


Contact Us
If you would like to know more about Quality Tourism, please fill out the following form or contact us on:

(03) 8662 5387