• Victoria Tourism Industry Council (VTIC)
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Become China Ready

27 /03/ 2013 Comments are Closed

Adapting to the needs of Chinese visitors is the theme on everyone’s mind and the Australian Tourism Export Council (ATEC) has joined forces with learning and development specialist AVANA, mainland China-based China Ready & Accredited (CRA) and TAFE NSW Western Sydney Institute to offer a new training program, Welcoming Chinese Visitors. Thanks to our partnership with ATEC, VTIC members are eligible for ATEC member rates.

Welcoming Chinese Visitors is a unique program that provides your business with knowledge and insights developed in conjunction with leading China-based tourism experts. Participation in this program will equip you to properly engage in the Chinese market through three structured, well-supported course modules: Product Ready, Sales Ready and Service Ready. The program and content is endorsed through CRA by the Chinese Government.

The three modules are for three unique audiences and offer different outcomes:

  • Product Ready takes you through the process of ensuring that your product is, first and foremost, export ready.
    This session is ideal for owner-operators looking to explore the merits of engaging with the Chinese market and who also need a base understanding of how to ensure their product is export ready.
  • Once your product is ready, getting Sales Ready is the next important step in working through the process to engage with the complex but lucrative Chinese market.
    This session is ideal for sales and marketing staff who are looking to get their products and destinations in front of Chinese consumers.
  • Service Ready ensures you have the understanding and awareness to deliver the service and standards that Chinese consumers expect when they visit Australia.
    This session is relevant particularly for front-line staff welcoming and servicing Chinese visitors. Sales and marketing personnel will also find this relevant.

For more information, visit the Welcoming Chinese Visitors website.

VTIC

About the Author

VTIC

The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 1400 members.

Events

march

26mar9:00 am5:00 pmDestination Melbourne presents: Aboriginal Tourism Workshop9:00 am - 5:00 pm Holiday Inn Melbourne on Flinders

28mar12:00 pm4:00 pmVictorian Chamber Presents: AFLW Grand Final Lunch12:00 pm - 4:00 pm Marvel Stadium

april

03apr6:00 pm8:00 pmVTIC Spotlight on a Member at Melbourne Sealife Aquarium with Party Higher6:00 pm - 8:00 pm SEA LIFE Melbourne Aquarium

17apr10:30 am11:30 amVTIC Webinar Series - Skills of the Visitor Economy10:30 am - 11:30 am Online

may

01may12:00 pm2:30 pmVictorian Chamber and Melbourne Press Club present: Post-budget lunch with Tim Pallas MP12:00 pm - 2:30 pm The Grand Ballroom, Sofitel Melbourne on Collins

08may6:00 pm8:00 pmSpotlight on a Member- Save the Date - Melbourne Cricket Ground6:00 pm - 8:00 pm

22may10:30 am11:30 amVTIC Webinar Series - Save the Date10:30 am - 11:30 am Online

30may9:00 am5:00 pmDestination Melbourne presents: Destination Melbourne LIVE9:00 am - 5:00 pm Arts Centre Melbourne - The Pavilion

june

05jun5:30 pm7:30 pmSpotlight on a Member- Floyd’s Aperitivo Bar5:30 pm - 7:30 pm

19jun10:30 am11:30 amVTIC Webinar Series - Save the Date10:30 am - 11:30 am Online

july

17julallday18allday2019 Vic Tourism Conference(All Day) GMHBA Stadium

august

21augallday23allday2019 Victorian Visitor Information Services Summit(All Day) Holmesglen at Eildon

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