• Victoria Tourism Industry Council (VTIC)
  • fb_icon
  • li_icon
  • tw_icon
  • yt_icon

CHIEF EXECUTIVE UPDATE – TOURIST MYKI LAUNCH A PLUS FOR INDUSTRY

23 /05/ 2012 Comments are Closed

With a significant number of Victoria’s public transport users being short term visitors to the state, the tourism industry has welcomed the launch of the myki Visitor Pack, which will offer a ticketing solution to those affected by the cessation of the paper ticketing system.

The Visitor Pack will support visitors to the state to easily navigate the city and surrounding suburbs, and will help entice them to Victoria’s tourist attractions and experiences.

Visitors are likely to stay a few days and this solution will make it easy for them to travel to some of the wonderful attractions that our state has to offer, both in Melbourne and broader Victoria.

Through consultation with the Transport Ticketing Authority, in conjunction with Destination Melbourne, the industry has contributed to the design of this product that will further encourage increased visitation to Victoria and enhance visitors’ experiences.

The myki Visitor Pack will cater for the more than 20 million annual domestic and international visitors to Victoria, including international students and business travellers.

Exclusively for travellers to Victoria, the pack will be pre-loaded with travel credit that can be used on trams, trains and bus services and will also include $140 worth of discount vouchers to 15 of Victoria’s top tourist attractions and destinations.

Tourism operators will be invited to sell the Visitor Pack and it will also be available for purchase at Melbourne’s airports and other key visitor hubs such as Visitor Information Centres.

The needs of conference and event organisers are also being investigated as plans to cater for Melbourne’s business visitors are explored.

For operators interested in selling the myki Visitor Pack, please email ticketingservices@ptv.vic.gov.au.

VTIC

About the Author

VTIC

The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 1400 members.

Events

march

26mar9:00 am5:00 pmDestination Melbourne presents: Aboriginal Tourism Workshop9:00 am - 5:00 pm Holiday Inn Melbourne on Flinders

28mar12:00 pm4:00 pmVictorian Chamber Presents: AFLW Grand Final Lunch12:00 pm - 4:00 pm Marvel Stadium

april

03apr6:00 pm8:00 pmVTIC Spotlight on a Member at Melbourne Sealife Aquarium with Party Higher6:00 pm - 8:00 pm SEA LIFE Melbourne Aquarium

17apr10:30 am11:30 amVTIC Webinar Series - Skills of the Visitor Economy10:30 am - 11:30 am Online

may

01may12:00 pm2:30 pmVictorian Chamber and Melbourne Press Club present: Post-budget lunch with Tim Pallas MP12:00 pm - 2:30 pm The Grand Ballroom, Sofitel Melbourne on Collins

08may6:00 pm8:00 pmSpotlight on a Member- Save the Date - Melbourne Cricket Ground6:00 pm - 8:00 pm

22may10:30 am11:30 amVTIC Webinar Series - Save the Date10:30 am - 11:30 am Online

30may9:00 am5:00 pmDestination Melbourne presents: Destination Melbourne LIVE9:00 am - 5:00 pm Arts Centre Melbourne - The Pavilion

june

05jun5:30 pm7:30 pmSpotlight on a Member- Floyd’s Aperitivo Bar5:30 pm - 7:30 pm

19jun10:30 am11:30 amVTIC Webinar Series - Save the Date10:30 am - 11:30 am Online

july

17julallday18allday2019 Vic Tourism Conference(All Day) GMHBA Stadium

august

21augallday23allday2019 Victorian Visitor Information Services Summit(All Day) Holmesglen at Eildon

X