The State and Federal government provide comprehensive research analysis and reporting on a regular basis for the tourism industry and small business. VTIC also produces a small number of reports for industry.
VTIC
VTIC collects and analyses pieces of research in relation to business and destination performance, including:
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The State of the Victorian Tourism Industry (PDF 176 KB) - a survey of Victorian tourism businesses taken in February 2021.
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Local Government Tourism Health Check Research Report (2018) (PDF 785 KB)
TEVE Research Unit
Victoria’s Tourism, Events and Visitor Economy (TEVE) research unit analyses and collates a range of research and statistics relating to tourism in Victoria. Their publications include:
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Domestic visitation and expenditure from the National Visitor Survey
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International visitation and expenditure results from the International Visitor Survey
For more information visit the TEVE research unit website.
Australian Bureau of Statistics
The Australian Bureau of Statistics (ABS) provides data on all industries. Tourism collections include:
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Overseas Arrivals and Departures – this publication focuses on short-term trips, providing information on international travel that includes tourism trips arriving in and departing from Australia.
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Tourism Satellite Accounts: quarterly tourism labour statistics, Australia, experimental estimates - this report provides experimental estimates of quarterly tourism employment and jobs to help explain the impacts of COVID-19 on tourism. activity.
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Business Indicators, Business Impacts of COVID-19 - insights into Australian business conditions and sentiments.
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Household Impacts of COVID-19 Survey - insights into the prevalence and nature of impacts from COVID-19 on households in Australia.
Tourism Research Australia
Tourism Research Australia (TRA) provides statistics and research on both international and domestic tourism within Australia and the economic value of tourism to the economy.
Find out more at tra.gov.au.
Tourism Australia
Tourism Australia provides research and insights on business events, including:
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Domestic corporate decision-makers on restarting business events in Australia - this research gauges the attitudes of Australian corporate decision makers towards restarting domestic business events.
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Optimism for domestic business events post COVID-19- following on from the above research, Business Events Australia completed a second wave of research to further understand the trends and attitudes of corporate decision-makers towards holding business events as the industry recovers from the impacts of COVID-19.
MyVictoria
MyVictoria makes open data accessible by gathering data to provide free insights represented in maps, graphs and charts. Information can be searched by postcode, suburb, local government area or region and includes:
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Demographics
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Business by industry
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Building activity
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Planned government projects
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Transport
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Services and facilities
Find out more at myvictoria.vic.gov.au.
Google Trends
Google Trends is a real-time resource to help gauge consumer search behaviours and gain key insights into the competitive set.
Find out more at trends.google.com.