The announcement of funding for the Nobbies Centre redevelopment at Phillip Island, a delay in camp fee increases and release of local government and national consumer research were among the key developments for industry in March.
Phillip Island funding announced
The State Government has announced $1.2 million in funding for the redevelopment of the Nobbies Centre at Phillip Island. This will contribute to the $4.24 million Nobbies and Summerland Tourism Expansion Project, with the balance to be contributed by private enterprise, including VTIC member John Dickie of Wildlife Coast Cruises.
The project will include a World Wide Fund for Nature state-of-the-art multimedia display and a new Eco Boat Tour to be based in Cowes. To see VTIC’s media release on this pleasing announcement, click here >
Camping fee rise delayed
A fee increase for national park camping and accommodation has been delayed. Initially planned to resume in March, the changes will now take effect from 1 July 2014. The Department of Environment and Primary Industries’ statement on the matter is available here. http://www.depi.vic.gov.au/forestry-and-land-use/visiting-parks-and-forests/national-parks-camping-and-accommodation-fees
2013 Local Government Tourism Health Check results
In the past 10 years, VTIC, in partnership with Tourism Victoria, has coordinated research into local government’s involvement in tourism, known as the Local Government Tourism Health Check. The Health Check evaluates the levels of local government support for tourism in areas such as infrastructure, staffing, funding and strategic planning processes.
Results of the 2013 Health Check have been compiled and, overall, the level of tourism capacity among Victorian councils has increased since 2010. Although tourism budgets have stagnated, many councils reported improved coordination and integration with the tourism industry. Some 77 per cent included tourism in their Municipal Strategic Statement, up from 69 per cent in 2010.
For further information on the Local Government Tourism Health Check, please contact Melinda Anderson by phoning 8662 5431 or email@example.com
New Parliamentary Secretary for Tourism appointed
The Napthine Government appointed a new Parliamentary Secretary for Tourism and Trade on 17 March. The Member for Murray Valley, Mr Tim McCurdy, will assist Minister for Tourism and Major Events the Hon Louise Asher in the tourism portfolio. To read more about Mr McCurdy, click here. http://www.parliament.vic.gov.au/members/id/1710
Tourism Australia releases consumer research insights
Tourism Australia has released the findings of its 2013 research into how global consumers view Australia and what motivates them to visit. The research focussed on four key areas – Australia’s food and wine opportunity, the role of consumer events, Australia’s potential coastal positioning and the personal interests that consumers travel to experience. To read the four associated reports Tourism Australia has released, click here.