The Victoria Tourism Industry Council (VTIC) is pleased by today’s launch of Pennicott Wilderness Journeys’ first Victorian eco-tourism adventure, Wilsons Promontory Cruises, a project long supported and strongly advocated for by VTIC.
The internationally recognised and multi-award-winning tourism operator has invested $3 million in the new development, which is the first and only cruise to be operating from the Wilsons Promontory National Park.
VTIC Acting Chief Executive Chris Porter commended Pennicott on its launch and said the initiative is a positive development for the visitor economy and a valuable avenue to fostering sustainable nature-based tourism growth.
“This is a great example of what investment in tourism can do for regional communities – more new jobs, more new visitors, all of which will attract more money into the local economy.
“This unique offering will create a highly engaging and immersive experience of the area’s thriving marine eco-system, aligning with Victoria’s Tourism 2020 objectives of improving the positioning of Victoria as an outstanding nature-based destination, both within Australia and overseas,” he said.
Having recently made a number of recommendations to the State Government’s Regional Tourism Review, Mr Porter said VTIC was also delighted to see this initiative align with many of the identified priority areas.
“The recommendations contained within our submission provide a comprehensive and cohesive industry position on the actions needed to keep regional tourism competitive and grow regional jobs, and its projects like this that speak to those recommendations and bring us closer to our vision for the sector.
“VTIC will continue to advocate for vital projects such as this,” Mr Porter said.
Wilsons Promontory Cruises will commence its daily tour on 23 September. Tours will run all year round at 11am with additional cruises at 8am and 2pm during November to April.