• Victoria Tourism Industry Council (VTIC)
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OPPORTUNITY LOST FOR KEY GREAT OCEAN ROAD DEVELOPMENTS

25 /01/ 2012 Comments are Closed

The Victoria Tourism Industry Council (VTIC) is disappointed with an independent panel’s decision to abandon important tourism projects planned for the Great Ocean Road. These projects would have created jobs and been a positive development for the local tourism industry.

While the panel endorsed the majority of projects, the decision to abandon four coastal projects was a step backwards.

The Corangamite Shire’s original study into tourism opportunities along the Great Ocean Road and the subsequent planning scheme amendment is a sensible and strategic approach by a council seeking to increase the social and economic dividends from tourism in its region.

About 2.6 million people visit the region each year and its iconic natural attractions, such as the Twelve Apostles, but only 18 per cent of these visitors stay overnight in the region.

The study’s recommendations would allow appropriate, sensitive and sustainable tourism development along the coast, which in turn would create jobs, create local economic benefits, improve the welfare of Victorian regional towns and help tell stories to engage visitors.

The abandoned projects would have all been situated on private land. They would not encroach on public land.

The panel’s decision makes Victoria less competitive and less likely to attract potential high-quality investment. Key tourism regions such as the Great Ocean Road ought to seize important tourism opportunities and attract investment, matched to market demand.

We urge the State Government, in particular the Planning Minister, to review the panel’s decision to abandon these coastal projects.

VTIC

About the Author

VTIC

The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 1400 members.

Events

march

26mar9:00 am5:00 pmDestination Melbourne presents: Aboriginal Tourism Workshop9:00 am - 5:00 pm Holiday Inn Melbourne on Flinders

28mar12:00 pm4:00 pmVictorian Chamber Presents: AFLW Grand Final Lunch12:00 pm - 4:00 pm Marvel Stadium

april

03apr6:00 pm8:00 pmVTIC Spotlight on a Member at Melbourne Sealife Aquarium with Party Higher6:00 pm - 8:00 pm SEA LIFE Melbourne Aquarium

17apr10:30 am11:30 amVTIC Webinar Series - Skills of the Visitor Economy10:30 am - 11:30 am Online

may

01may12:00 pm2:30 pmVictorian Chamber and Melbourne Press Club present: Post-budget lunch with Tim Pallas MP12:00 pm - 2:30 pm The Grand Ballroom, Sofitel Melbourne on Collins

08may6:00 pm8:00 pmSpotlight on a Member- Save the Date - Melbourne Cricket Ground6:00 pm - 8:00 pm

22may10:30 am11:30 amVTIC Webinar Series - Save the Date10:30 am - 11:30 am Online

30may9:00 am5:00 pmDestination Melbourne presents: Destination Melbourne LIVE9:00 am - 5:00 pm Arts Centre Melbourne - The Pavilion

june

05jun5:30 pm7:30 pmSpotlight on a Member- Floyd’s Aperitivo Bar5:30 pm - 7:30 pm

19jun10:30 am11:30 amVTIC Webinar Series - Save the Date10:30 am - 11:30 am Online

july

17julallday18allday2019 Vic Tourism Conference(All Day) GMHBA Stadium

august

21augallday23allday2019 Victorian Visitor Information Services Summit(All Day) Holmesglen at Eildon

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