• Victoria Tourism Industry Council (VTIC)
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Technology to add value to visitor experience at Geelong Otway VICs

30 /01/ 2013 Comments are Closed

Geelong Otway Tourism has introduced iPads in five of its Geelong Visitor Information Centres (VICs) to better service visitors. To be operated by the team’s Visitor Services staff and volunteers, the iPads will be used to enhance how information is provided to tourists.

The iPads have been included in three of Geelong’s four booths and its two accredited centres. Introduced last week, the iPads have been used to provide detailed route advice to supplement map information as well as bookings at sites where previously there had been no computer.

“The Barwon Heads Information Caravan is isolated in a car park with no computer,” says Elizabeth Curtain, Geelong Otway Tourism VIC Coordinator.
“The iPads give our volunteers greater access to information to assist visitors.”

“We are looking forward to receiving comments from our visitors and operators alike on the responsiveness to their queries through the centres, now the volunteers have the ability to source on the spot up-to-date information.”

More than 100 of Geelong Otway Tourism’s volunteer Visitor Information Centres Officers completed iPad training in preparation for the introduction of the iPads. The course was designed and delivered by corporate trainer Diane James. Many of the volunteers had no experience with the technology with some not owning a mobile phone. The course was designed to make them feel comfortable and confident as they mastered the many functions of iPad technology, customised for visitor information.


About the Author


The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 2,000 members.


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