• Victoria Tourism Industry Council (VTIC)
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The Quality Way to Travel

26 /09/ 2018 Comments are Closed

We are excited to share with you the new symbol of quality in the Australian tourism industry.

The new ‘Quality Tourism’ brandmark is a symbol of excellence for businesses participating in the framework of quality tourism programs. This framework includes established and well-respected programs such as the Australian Tourism Accreditation Program, Star Ratings, and the Australian Tourism Awards.

Variations of the brandmark will be available for businesses which will reflect the specific program they are en

gaged in.

The creation of the new symbol reflects an evolution of the programs and framework, and integrates the already trusted and recognisable symbols of the ‘tick’ and the ‘star’ together as one. This results in a simple, modern, positive, and aspirational symbol for our members to proudly display. It is practical in application and our hero colours are the distinguishable Australian green and gold.

Proudly displaying the new symbol shows that businesses have been independently validated as a quality tourism provider. For tourists, the new brandmark represents organisations that exceed customer service expectations, and deliver an incredible and memorable experience.

To support recognition of the brandmark watch this space over the coming months as we commence the brand roll-out across consumer digital and social media channels.

Contact VTIC’s Quality Tourism team today to learn more about the Quality Tourism Framework – accreditation@vtic.com.au or 03 8662 5387.

VTIC

About the Author

VTIC

The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 1400 members.

Events

may

02may10:39 am11:30 am2019 Webinar Series - RACV Victorian Tourism Awards - First timers introduction10:39 am - 11:30 am Online

03may9:00 am11:00 amVictorian Chamber presents: ignite+RMIT9:00 am - 11:00 am RMIT University Storey Hall

07may5:45 pm7:30 pmVictorian Chamber presents: Business After Dark5:45 pm - 7:30 pm Trinket

08may6:00 pm8:00 pmSpotlight on a Member- Melbourne Cricket Ground6:00 pm - 8:00 pm Melbourne Cricket Ground

09may10:30 am11:30 am2019 Webinar Series - RACV Victorian Tourism Awards - What's new for 201910:30 am - 11:30 am Online

15may11:00 am2:00 pm2019 Business Excellence Workshop with a Twist - Torquay11:00 am - 2:00 pm RACV Torquay Resort

16may10:30 am11:30 am2019 Webinar Series - RACV Victorian Tourism Awards - Evaluate your Tourism Excellence10:30 am - 11:30 am Online

17may11:00 am2:00 pm2019 Business Excellence Workshop with a Twist - Inverloch11:00 am - 2:00 pm RACV Inverloch Resort

23may10:30 am11:30 am2019 Webinar Series - RACV Victorian Tourism Awards - Review key features of your Business Plan10:30 am - 11:30 am Online

27may11:00 am2:00 pm2019 Business Excellence Workshop with a Twist - Shepparton11:00 am - 2:00 pm Online

30may9:00 am5:00 pmDestination Melbourne presents: Destination Melbourne LIVE9:00 am - 5:00 pm Arts Centre Melbourne - The Pavilion

30may10:30 am11:30 am2019 Webinar Series - RACV Victorian Tourism Awards - Let's review your marketing plan10:30 am - 11:30 am Online

june

03jun11:00 am2:00 pm2019 Business Excellence Workshop with a Twist - Goldfields - Creswick11:00 am - 2:00 pm RACV Goldfields Resort

05jun11:00 am2:00 pm2019 Business Excellence Workshop with a Twist - Healesville11:00 am - 2:00 pm RACV Healesville Country Club

05jun5:30 pm7:30 pmSpotlight on a Member- Floyd’s Aperitivo Bar5:30 pm - 7:30 pm Novotel/ Ibis Hotel

06jun10:30 am11:30 am2019 Webinar Series - RACV Victorian Tourism Awards - Assessing your Customer Service and Sustainability Plan10:30 am - 11:30 am Online

12jun5:30 pm8:00 pmVictorian Chamber presents: Fast Forward5:30 pm - 8:00 pm RACV City Club, Bayside Room 4, Level 2

19jun10:30 am11:30 amVTIC Webinar Series - Save the Date10:30 am - 11:30 am Online

july

17julallday18allday2019 Vic Tourism Conference(All Day) GMHBA Stadium

august

21augallday23allday2019 Victorian Visitor Information Services Summit(All Day) Holmesglen at Eildon

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