• Victoria Tourism Industry Council (VTIC)
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Tourism really is Victoria’s business

02 /11/ 2018 Comments are Closed

Tourism data released today shows that Victoria’s visitor economy is growing.

Tourism Research Australia (TRA) has monitored the stability and health of tourism through changes in the number of businesses in the sector. Its latest report found that for the five-year period to June 2017, Victoria experienced the second largest growth rate in total tourism businesses (+5.3% or +3,898 businesses), just behind the Australian Capital Territory (+5.7% or +204 businesses) and a long way ahead when compared to New South Wales (+1.7%), Queensland (+0.7%) and the national average (+2.0%).

The Victoria Tourism Industry Council (VTIC) has welcomed the research, which found that to June 2017, tourism comprised some 77,800 businesses in Victoria, or around 13 per cent of all Victorian businesses.

VTIC Chief Executive Felicia Mariani said, “TRA’s data confirms VTIC’s campaign message, that Tourism is Victoria’s Business. It also confirms that business is growing, and we know this growth is driven by strong visitor numbers.”

TRA’s International Visitor Survey for the year ending June 2018 was also released today, showing that international visitor numbers for Victoria are up 7.9 per cent, year-on-year, to 3 million; and international expenditure is up 7.3 per cent year-on-year, to $8 million.

Ahead of the November state election VTIC is calling for more government investment in tourism infrastructure and attractions.

Ms Mariani said, “Many of Victoria’s 77,800 tourism businesses provide visitor services and experiences, many of which are based around key attractions or iconic experiences.

“So whether it’s the Croagingalong Coastal Walk, the expansion of Fed Square, or a major upgrade at Sovereign Hill to celebrate its golden anniversary, investment in these tourism projects will encourage not only more visitation, but also more business development and investment.”

To find out more about VTIC’s Tourism is Victoria’s Business campaign, visit www.tourismisvictoriasbusiness.com.au

VTIC

About the Author

VTIC

The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 1400 members.

Events

november

21nov10:30 am11:30 amVTIC Webinar Series - ARE DIRECT BOOKINGS REALLY FREE?Improving the world, one webinar at a time!10:30 am - 11:30 am Online

22nov6:00 pm11:00 pm2018 RACV Victorian Tourism Awards – Gala CeremonyTickets on sale now6:00 pm - 11:00 pm Palladium at Crown Dress Code: Black Tie

28nov4:30 pm6:00 pm2018 VTIC Annual General Meeting4:30 pm - 6:00 pm

december

05dec6:00 pm9:00 pmVictorian Tourism Industry Christmas Celebration6:00 pm - 9:00 pm River's Edge Events Melbourne Dress Code: Smart casual

february

06feb6:00 pm8:00 pmVTIC 2019 Spotlight on a Member- February at Auscarts Racing - Save the DateAcknowledging our VTIC Members through our new Spotlight on a Member event6:00 pm - 8:00 pm Auscarts Racing

20feb10:30 am11:30 amVTIC Webinar Series - Save the DateImproving the world, one webinar at a time!10:30 am - 11:30 am Online

26feb9:00 am3:30 pmFeatured2018 Visitor Economy Forum and Tourism Australia Industry Briefing9:00 am - 3:30 pm Melbourne Convention and Exhibition Centre

march

06mar6:00 pm8:00 pmVTIC 2019 Spotlight on a Member- March at Melbourne Star Observation Wheel - Save the DateAcknowledging our VTIC Members through our new Spotlight on a Member event6:00 pm - 8:00 pm Melbourne Star Observation Wheel

20mar10:30 am11:30 amVTIC Webinar Series - Save the DateImproving the world, one webinar at a time!10:30 am - 11:30 am Online

april

03apr6:00 pm8:00 pmVTIC 2019 Spotlight on a Member- Save the DateAcknowledging our VTIC Members through our new Spotlight on a Member event6:00 pm - 8:00 pm

17apr10:30 am11:30 amVTIC Webinar Series - Save the DateImproving the world, one webinar at a time!10:30 am - 11:30 am Online

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