• Victoria Tourism Industry Council (VTIC)
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2018 VTIC Visitor Economy Forum & Tourism Australia Industry Briefing

february, 2018

28feb9:00 am3:00 pm2018 VTIC Visitor Economy Forum & Tourism Australia Industry Briefing9:00 am - 3:00 pm Melbourne Convention and Exhibition Centre

Event Details

The 2018 VTIC & Tourism Australia calendars will once again be launched with the annual VTIC Visitor Economy Forum and Tourism Australia Industry Briefing on Wednesday 28 February 2018.

Attend the full-day program to let the teams at VTIC and Tourism Australia, as well as a handful of special guest presenters, take you through the year ahead for our industry.

This not-to-be-missed events will examine the opportunities, issues and key campaigns that lie ahead – and, importantly, how they will impact you.


What you can expect to takeaway:

  • Learn how VTIC will be advocating on your behalf throughout the election year
  • Understand what Tourism Australia’s 2018 key priorities and campaigns will look like
  • The opportunity to have your voice heard in dedicated Q&A sessions with presenters
  • The chance to reconnect with your industry peers

Ticket Prices:

MORNING Visitor Economy Forum (VTIC Member): $40.00

MORNING Visitor Economy Forum (VTIC Non-Member): $60.00


FULL DAY Visitor Economy Forum (VTIC Member): $40.00  – SOLD OUT

FULL DAY Visitor Economy Forum (VTIC Non-Member): $60.00 – SOLD OUT

AFTERNOON Tourism Australia Industry Briefing: Free of charge – SOLD OUT


Please note that all sessions include lunch.



9am – Guest arrival and registration

9.30am – Welcome- Matt McDonald, Deputy Chair, VTIC

9.50am – VTIC update and the year ahead- Felicia Mariani, Chief Executive, VTIC

10.30am – Key achievements in Tourism and Major Events – Danielle Green MP – Parliamentary Secretary for Tourism, Major Events and Regional Victoria

11am – Visit Victoria update- Peter Bingeman, Chief Executive Officer, Visit Victoria

12noon – Networking lunch

12.45pm – Leigh Sorensen, General Manager Industry Relations, Tourism Australia

12.55pm – Tourism Australia’s global market strategy – Phillipa Harrison, Executive General Manager International, Tourism Australia

1.30pm – Tourism Australia’s global marketing for leisure travel and business events – Lisa Ronson, Chief Marketing Officer, Tourism Australia

2pm – Support and resources for tourism businesses- Kirsty Carstairs, Industry Relations Manager, Tourism Australia

2.20pm – Panel discussion

2.50pm – Closing

3pm – Event concludes


Please refer to the VTIC member directory for a range of accommodation options to suit all tastes and budgets.



(Wednesday) 9:00 am - 3:00 pm


Melbourne Convention and Exhibition Centre


Victoria Tourism Industry Council and Tourism Australiaobowden@vtic.com.au