• Victoria Tourism Industry Council (VTIC)
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VTIC Webinar Series – Creating quality experiences for Chinese travellers

june, 2018

20jun10:30 am11:30 amVTIC Webinar Series - Creating quality experiences for Chinese travellersImproving the world, one webinar at a time!10:30 am - 11:30 am

Event Details


As you are all likely aware, China is already Australia’s most valuable tourism market.  Over the next decade, the number of visitors is expected to soar to more than 3.3 million a year. China’s travellers, especially millennials, are becoming upwardly mobile and adventurous and are seeking unique holiday experiences. In a globally competitive travel market, Australia must ensure that its customer service standards meet the expectations of Chinese visitors.

Join us for this webinar where experts from Asialink Business’ China Practice will provide insight and guidance on how tourism businesses can reach, engage and capitalise on the inbound Chinese tourism market.


Key takeaways:

  • Increase your understanding of Chinese travellers
  • Gain greater insight into Chinese consumer psychology and behaviours, communication styles and key cultural drivers
  • Be equipped with practical strategies to enhance the customer service experience to Chinese travellers





(Wednesday) 10:30 am - 11:30 am


Victoria Tourism Industry Councilinfo@vtic.com.au