• Victoria Tourism Industry Council (VTIC)
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Victorian regions: Your Happy Space

27 /07/ 2018 Comments are Closed

The new marketing campaign highlighting the amazing adventures to be found across regional Victoria is enthusiastically welcomed by the Victoria Tourism Industry Council ((VTIC).   

The campaign invites Melbournians to find Your Happy Space  and this invitation will be complimented by a passionate and dedicated industry who will welcome the chance to get behind this new campaign.

VTIC’s Chief Executive Felicia Mariani said the new Visit Victoria marketing campaign Your Happy Space – launched by Premier Daniel Andrews – perfectly captures the essence of what a short-break to regional Victoria can bring.

“This new regional campaign will remind Melburnians of the incredible adventures they can find right in their own backyard.  Whether it’s a daytrip to the regions around Melbourne, an overnight visit, or something longer, everyone needs to take some time out to find their own happy space in regional Victoria, said Ms Mariani.

“The tourism industry across Victoria is committed to delivering the best experiences possible for their visitors, helping them to create wonderful memories in all the amazing happy spaces our regions have to offer.”

VTIC looks forward to working with Visit Victoria, the State Government and the Regional Tourism Boards to help develop initiatives that will leverage this campaign to accelerate our goal for more frequent and longer visits to our regions.

“Victorians can be the strongest advocate for tourism to our State and, for us to achieve that, we must showcase why they should consider a local holiday first. I am confident this campaign will help achieve this goal,” Ms Mariani said.

 

VTIC

About the Author

VTIC

The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 1400 members.

Events

august

22aug(aug 22)9:00 am24(aug 24)1:30 pmFeatured2018 Victorian Visitor Information Services (VIS) Summit9:00 am - 1:30 pm (24) Capital Theatre

22aug5:30 pm8:00 pmVictorian Chamber Presents: Fast Forward Speed Networking5:30 pm - 8:00 pm

28aug9:00 am12:00 pmDestination Melbourne presents: Transformative Technology Workshop9:00 am - 12:00 pm Citadines on Bourke

september

05sep5:30 pm7:30 pmVTIC 2018 Mixer Series - September Tourism Networking EventConnect and reconnect at our monthly mixers5:30 pm - 7:30 pm DoubleTree by Hilton Melbourne

11sep9:00 am5:00 pmDestination Melbourne presents: The Exchange9:00 am - 5:00 pm

october

16oct6:30 pm8:00 pmYoung Tourism Network presents: Emotional Intelligence with Mel Neil6:30 pm - 8:00 pm Victoria University

november

22nov6:00 pm11:00 pm2018 RACV Victorian Tourism Awards – Gala CeremonySave the Date6:00 pm - 11:00 pm Palladium at Crown Dress Code: Black Tie

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