• Victoria Tourism Industry Council (VTIC)
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White Night expansion great news for tourism in regional Victoria

03 /11/ 2017 Comments are Closed

The Victoria Tourism Industry Council welcomes the exciting announcement that White Night will be launched in Geelong and Bendigo for the first time in 2018. White Night is a cultural and artistic phenomenon which has become a mainstay of Melbourne’s Events Calendar and was successfully launched in Ballart for the first time in 2017.

Victoria Tourism Industry Council Chief Executive Brad Ostermeyer said, “White Night is now a well-recognised fixture of Victoria’s events calendar and draws visitors from Melbourne, Australia and all around the world. Across continuous all-night events, both Melbourne and Ballarat come alive showcasing their cultural and creative best.

The expansion of this successful concept to Geelong and Bendigo is great news and has tremendous potential for stimulating tourism to these regional cities. Visitors from Melbourne, Australia and around the world will now have even more reason to build a multi-night trip to Geelong and Bendigo as part of their Victorian visit. This will positively impact the many accommodation, winery, restaurant and tourism businesses that are so important to these regional cities.

This expansion initiative is positive but we must not stop there. There are many other cities across regional Victoria with a rich indigenous and cultural heritage that will benefit from this highly successful concept. We must continue to expand the event across even more cities in regional Victoria which will help bring in more visitors and create greater awareness of what Regional Victoria has to offer”.

VTIC

About the Author

VTIC

The peak body for Victoria's tourism and events industry, VTIC represents key industry associations and operators, with over 1400 members.

Events

august

22aug(aug 22)9:00 am24(aug 24)1:30 pmFeatured2018 Victorian Visitor Information Services (VIS) Summit9:00 am - 1:30 pm (24) Capital Theatre

22aug5:30 pm8:00 pmVictorian Chamber Presents: Fast Forward Speed Networking5:30 pm - 8:00 pm

28aug9:00 am12:00 pmDestination Melbourne presents: Transformative Technology Workshop9:00 am - 12:00 pm Citadines on Bourke

september

05sep5:30 pm7:30 pmVTIC 2018 Mixer Series - September Tourism Networking EventConnect and reconnect at our monthly mixers5:30 pm - 7:30 pm DoubleTree by Hilton Melbourne

11sep9:00 am5:00 pmDestination Melbourne presents: The Exchange9:00 am - 5:00 pm

october

16oct6:30 pm8:00 pmYoung Tourism Network presents: Emotional Intelligence with Mel Neil6:30 pm - 8:00 pm Victoria University

november

22nov6:00 pm11:00 pm2018 RACV Victorian Tourism Awards – Gala CeremonySave the Date6:00 pm - 11:00 pm Palladium at Crown Dress Code: Black Tie

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